J&K Government & world’s leading travel tech platform, OYO Group @oyorooms launched rural home stay under project “Crown of Incredible India” to encourage micro-entrepreneurs in the villages. It will revitalize local art & crafts and redevelopment of rural areas.

J&K Govt under Mission Youth will support 500 youth for establishing home stay and Rs. 50,000 financial assistance per home stay will be provided for refurbishment. The venture will help in building a tourist infrastructure of world standards in rural J&K.

This new initiative will empower local communities, youth and women, fulfilling the vision of Aatmanirbhar Bharat. Through vocal for local products, individuals and enterprises will help in poverty alleviation & sustainable development: Office of LG J&K